Consumer Goods Manufacturers
Latest Contributing Articles
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What Women Think About When They Shop
Men are more emotional about big purchases than women are but both want products that meet their expectations more than products that are easy to use.
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Procter & Gamble Cleans and Grooms the World
Check the cupboards in some 140 countries around the world. In most will be found many of Procter & Gamble's 300-plus products.
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Audit on Nike's Marketing Strategies
Nike implemented a number of marketing strategies to sell its products. One of the most important consideration is its marketing mix, better known as the 4Ps.
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The History of M&Ms Candies
Learn about the Mars family-owned company, dedicated to making candies for almost 100 years. Mars introduced M&Ms in 1941, with huge success.
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