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All contributors in Consumer Goods Manufacturers
Jul 14, 2009
What Women Think About When They Shop
By: Stan DeVaughn
Men are more emotional about big purchases than women are but both want products that meet their expectations more than products that are easy to use. more...
May 7, 2009
Procter & Gamble Cleans and Grooms the World
By: Jim Osborne
Check the cupboards in some 140 countries around the world. In most will be found many of Procter & Gamble's 300-plus products. more...
Feb 13, 2009
Audit on Nike's Marketing Strategies
By: Gwendolyn Cuizon
Nike implemented a number of marketing strategies to sell its products. One of the most important consideration is its marketing mix, better known as the 4Ps. more...
May 7, 2008
The History of M&Ms Candies
By: Aurae Beidler
Learn about the Mars family-owned company, dedicated to making candies for almost 100 years. Mars introduced M&Ms in 1941, with huge success. more...
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